The Dyson toothbrush has arrived with a very different approach to electric oral care. Instead of simply adding more brushing power, Dyson has combined a sonic toothbrush, precision water jet, camera, sensors, and app connectivity into one device.
Called the Dyson CameraJet, it was officially introduced on September 1, 2026. Its standout feature is a built-in 100k-pixel macro camera designed to detect gaps between teeth and guide targeted bursts of mouth rinse while you brush.
That makes it an interesting option for people who struggle with flossing or often miss hard-to-reach areas. But its advanced technology also comes with a premium price and a learning curve.
So, is the Dyson CameraJet actually worth considering? Let’s look at what it does, where it stands out, and what you should know before buying one.
What Is the Dyson Toothbrush?
The Dyson CameraJet is an electric toothbrush with an integrated flosser and camera system. Dyson designed it to brush teeth while also targeting interdental gaps with a controlled liquid jet.
Its 100k-pixel macro camera works with Dyson’s Gap Optical Targeting technology. The system analyzes the mouth in real time to identify spaces between teeth and direct the jet where it is needed.
The toothbrush also connects to the MyDyson app, where users can access guided cleaning, coverage information, brushing feedback, and live camera viewing.
This is considerably different from a conventional electric toothbrush, which mainly focuses on moving the bristles effectively.
How Does the Dyson CameraJet Work?
The system combines several technologies rather than relying on one feature.
1. Built-In Camera
The toothbrush contains a small macro camera designed to view the areas around your teeth. Dyson says the camera analyzes 28 images per second to help identify interdental gaps.
The purpose isn’t simply to take pictures. The camera feeds information into the targeting system so the toothbrush can determine where to direct the liquid jet.
2. Precision Jet Flossing
Once a gap is detected, the CameraJet can release a targeted conical burst of mouth rinse.
This is intended to address one of the biggest limitations of ordinary brushing: the bristles don’t clean every space between teeth equally well.
You can use automatic jetting, or choose manual control depending on the cleaning mode.
3. Sonic Brushing
The brush head uses variable sonic oscillation to keep the bristles moving. Dyson says the motor oscillates at 245 times per second and is designed to reduce bristle stalling.
There are three brushing intensity options:
- Gentle
- Variable
- Deep clean
That gives users some control over how aggressively they want to brush.
4. Smart Feedback
The toothbrush can provide feedback about pressure and brushing technique. Through the MyDyson app, users can also see information about coverage and cleaning sessions.
For someone who tends to brush too hard or repeatedly misses the same areas, this feedback could be useful.
7 Key Benefits of the Dyson Toothbrush
1. It Combines Brushing and Flossing
The biggest attraction is the combination of conventional brushing with targeted liquid flossing.
Instead of finishing brushing and then remembering to floss separately, the CameraJet is designed to address interdental spaces during the same routine.
2. The Camera Adds Real-Time Guidance
The built-in camera gives the toothbrush information that traditional electric toothbrushes don’t have.
Rather than assuming where your teeth are, the system is designed to detect gaps and target them.
3. Multiple Cleaning Modes
You can choose between brush-only, floss-only, or combined cleaning functions. The brushing intensity can also be adjusted.
This flexibility makes the device more practical for people with different cleaning preferences.
4. Personalized App Feedback
The MyDyson app can show cleaning coverage, brushing duration, technique feedback, and other insights.
The goal is to help users understand not just how long they brushed, but where they brushed.
5. Designed With Specialized Brush Heads
The brush head uses dual bristles and a contoured design intended to clean around the gumline and help lift surface stains.
Dyson also offers softer brush heads designed for people who prefer a gentler feel around their gums and enamel.
6. Convenient Charging and Storage
The Dyson system includes a dock designed to charge, store, and refill the toothbrush. A travel case is also included with the system.
That makes the setup more convenient than carrying several separate oral-care devices.
7. Privacy Features
Because the toothbrush contains a camera, privacy is naturally a concern.
Dyson says camera images used by the device or MyDyson app are not stored or shared, and the company says it cannot access them.
That’s an important consideration for anyone uncomfortable with having a camera inside an oral-care device.
Is the Dyson Toothbrush Worth the Price?
The Dyson CameraJet is positioned firmly in the premium category. In the U.S., Dyson lists it at $499.99.
That’s substantially more than many conventional electric toothbrushes.
The question is therefore not simply whether the CameraJet works. It’s whether its additional technology provides enough value for your particular routine.
If you already brush properly and floss consistently, you may not need every feature.
On the other hand, someone who frequently skips flossing, struggles to clean between teeth, or enjoys technology-assisted feedback may find the concept more compelling.
What Are the Downsides?
Advanced technology doesn’t automatically make a product the right choice for everyone.
High Cost
The biggest barrier is price. A $499.99 toothbrush is a significant investment compared with mainstream electric toothbrushes.
There are also specialized toothpaste, mouth rinse, and replacement brush-head considerations.
Learning Curve
The camera-based system is more complicated than simply picking up a standard electric toothbrush.
Users may need some time to become comfortable with positioning the brush and understanding how the camera and jet system work together.
Replacement Heads Matter
Dyson says the CameraJet is designed to work properly with genuine Dyson brush heads.
That means ongoing ownership costs should be considered, not just the initial purchase price.
More Technology Isn’t Always Necessary
If your existing toothbrush helps you maintain good oral hygiene and you floss regularly, upgrading to a highly connected device may provide limited practical benefit.
The fundamentals still matter: regular brushing, cleaning between teeth, and professional dental care when needed.
How to Use the Dyson Toothbrush Effectively
Getting the most from the CameraJet is about technique as much as technology.
Step 1: Prepare the Device
Make sure the toothbrush is charged and the appropriate mouth rinse and brush head are ready.
Dyson recommends its low-foaming formulations because they are designed to work with the camera system.
Step 2: Choose Your Cleaning Mode
Select the brushing intensity that feels comfortable.
If you’re new to electric brushing or have sensitive areas, starting with Gentle mode can make sense.
Step 3: Position the Brush Correctly
Follow the app’s guidance and allow the camera to view the teeth properly.
Good positioning helps the system identify the areas it is designed to target.
Step 4: Let the Jet Target the Gaps
When using the automatic function, the system can detect interdental gaps and release targeted bursts of mouth rinse.
Step 5: Review Your Results
After brushing, check the MyDyson app for coverage and technique information.
Instead of treating the score as a competition, use it to identify habits that you can improve over time.
Common Mistakes to Avoid
Even an advanced toothbrush cannot compensate for poor technique.
Using too much pressure: More pressure doesn’t necessarily mean cleaner teeth. Excessive force can be uncomfortable and may irritate the gums.
Rushing the session: Give yourself enough time to clean all areas rather than focusing only on the front teeth.
Ignoring the gumline: Plaque can accumulate around the gumline, so don’t concentrate only on visible tooth surfaces.
Treating the app as a substitute for dental care: App feedback is useful, but it isn’t a professional dental examination.
Forgetting brush-head replacement: Worn bristles become less effective. Pay attention to the device’s replacement notifications and the manufacturer’s guidance.
Who Should Buy the Dyson CameraJet?
The Dyson CameraJet may make the most sense for:
- People who regularly skip flossing
- Technology enthusiasts
- Users who want detailed brushing feedback
- People interested in targeted interdental cleaning
- Users willing to pay for premium oral-care technology
It may be less appealing if you simply want an affordable electric toothbrush that covers the basics.
Dyson Toothbrush vs. a Regular Electric Toothbrush
The main difference is the philosophy behind each product.
A standard electric toothbrush primarily improves brushing through powered bristle movement, timers, pressure sensors, or different cleaning modes.
The CameraJet attempts to go further by seeing the mouth, identifying gaps, and directing liquid toward them.
That makes it technologically unusual, but unusual does not automatically mean essential.
For many people, consistent brushing and interdental cleaning with a less expensive setup may still be perfectly reasonable.
Frequently Asked Questions
What is the Dyson toothbrush called?
Dyson’s new electric toothbrush is called the Dyson CameraJet. It combines sonic brushing with camera-guided precision flossing.
How much does the Dyson CameraJet cost?
The U.S. Dyson listing shows a price of $499.99. Pricing can vary by country and market.
Does the Dyson toothbrush have a camera?
Yes. The CameraJet has a 100k-pixel macro camera designed to identify interdental gaps and help direct its precision jet.
Can the Dyson toothbrush floss your teeth?
It is designed to precision-floss between teeth using targeted bursts of mouth rinse while you brush.
Does the Dyson CameraJet connect to a phone?
Yes. It connects to the MyDyson app using Wi-Fi and Bluetooth for features such as guided cleaning, coverage mapping, and live viewing.
Does the Dyson toothbrush replace normal dental care?
No. It is an oral-care device, not a replacement for professional dental examinations or treatment.
Does the Dyson toothbrush work with ordinary toothpaste?
Dyson says the CameraJet works best with its specially engineered low-foaming formulations because they support camera visibility and targeting.
Is the Dyson CameraJet worth buying?
It depends on your needs and budget. Its camera-guided flossing and smart feedback make it unusually advanced, but its premium price means it won’t be the best choice for everyone.
Final Thoughts
The Dyson toothbrush CameraJet is one of the most ambitious electric toothbrush designs to enter the market. Its combination of a camera, AI-assisted gap detection, sonic brushing, targeted liquid flossing, and app feedback gives it a clear point of difference.
However, the technology comes at a premium price. The smartest way to judge it isn’t by counting features, but by asking whether those features solve a problem in your own oral-care routine.
If you frequently miss interdental areas or struggle to floss consistently, the CameraJet’s approach could be genuinely useful. If you already have an effective routine, a simpler electric toothbrush may continue to be the better-value choice.